I am back from Denver. This photo is of the stuff I got from the Event Booths.
This Year Collaborate 08 was in Denver, CO. I don't mind the cold, but it was odd to travel into colder snowy weather when spring is starting to warm up where I live.
I won't go into details about Collaborate from the educational and networking side, but I do want to mention the vendors. Like all previous years, the vendors work their magic to lure you to their booth.
Most have something to give you in exchange for a scan of your badge. That gives them full access to my contact info.
So what do they give away. I got at least a dozen pens. Not all of them made it into the photo. Some were giving away an iPod or more expensive gift as a prize drawing.
Does the SWAG matter if you are interested in a specific product or service? I don't think so.
As a matter of fact one vendor stood out way above the rest. Their SWAG was not as good as many of their competitors. But they knew that trinkets are not what convert prospects into customers.
While I have your attention, I donated $20 of my $200 prize money from WinningOnTheWeb to MDA. Someone I know was soliciting donations and I felt it was a good cause.
As for the remaining $180, stay tuned for some testing. I am anxious to find and test more products to sell online.
Michael